Exactly What to Say: The Magic Words for Influence and Impact
Success often hinges on the power of your words.In an era where countless voices compete for attention, Phil M. Jones illuminates the strategic craft of dialogue. Learn to navigate conversations with precision, crafting messages that resonate and drive results. His extensive experiance training millions globally equips you with actionable tactics to command influence and achieve your goals, whether in sales, leadership, or everyday interactions.
Join a community of over two million learners who have transformed their communication skills under Phil M. Jones’ guidance. Benefit from insights honed through decades of real-world submission, delivering tangible outcomes. His methods are proven, practical, and easily adaptable to any context, ensuring you speak with clarity, confidence, and impact in every scenario.
| Author | Phil M. jones |
|---|---|
| Trained audience | Over 2 million peopel |
| Countries Covered | 56 |
| Awards | British Excellence in sales & marketing Award (2013) |
Selling the Invisible: A Field Guide to Modern Marketing
This book offers a practical and engaging guide to mastering service marketing, breaking down complex concepts into easily digestible insights. Whether you're running a small home-based consultancy or managing a multinational brokerage, it provides actionable strategies for attracting and retaining clients. The author's roll-up-your-sleeves approach, free from jargon, makes it accessible to anyone looking to enhance their service business. With compelling chapters like "Greatness May Get You Nowhere" and "the More You Say, the Less People Hear," it’s packed with wisdom that can transform how you connect with prospects and build lasting relationships.
Readers will appreciate the clear, step-by-step coverage that takes them from the initial stages of service marketing to advanced techniques for client retention. The book’s concise format ensures you get the essential data without wasting time, while the entertaining tone keeps the learning process enjoyable. It’s particularly useful for those who find themselves lost in the details, as it effectively highlights what to look out for and how to navigate common pitfalls, such as over-reliance on focus groups or missing the bigger picture. A must-read for anyone serious about elevating their service business.
| Publisher | Grand Central Publishing |
| Edition | Reprint |
| Pages | 272 |
| Weight | 7.2 ounces |
This Is Marketing: You Can't Be Seen Until You Learn to See
This is a concise yet powerful distillation of marketing genius from one of the most influential thinkers of our time. Veterans and newcomers alike will find transformative insights that reframe how they approach their work, whether as a startup founder, a small-business owner, or a marketing leader in a large corporation.The core message emphasizes building genuine connections based on empathy, positioning products effectively by defining their boundaries, and recognizing that meaningful marketing solves problems for others before seeking anything in return.
Through relatable anecdotes and a clear-eyed perspective, the book guides listeners on how to shift focus from traditional attention-grabbing tactics—like spammy emails or fleeting ads—to creating trust through permission-based marketing. it reveals why the most effective marketing is centered on storytelling, both in brand perception and in the customer journey itself. Ultimately, it provides a roadmap for crafting work that resonates deeply with the people who truly value it, making it a compelling resource for anyone looking to elevate their marketing beyond the noise.
Pros: Accessible,timelessly relevant insights; blends theory with practical examples; emphasizes empathy and trust-building; challenges outdated marketing practices.
Cons: Some advanced concepts may require rethinking established habits; focuses on foundational principles, not rigid frameworks.
| key Feature | Benefit |
|---|---|
| Compact Wisdom | Core teachings condensed for easy consumption |
| Inclusive Approach | Uses examples relevant to businesses of all sizes |
| Empathy-Centric | Teaches solving others' problems through connection |
| Forward-Looking | Addresses evolving challenges in digital marketing |
Sell Like Crazy: How To Get As Many Clients, Customers and Sales As You Can Possibly Handle
Are you ready to transform your online marketing efforts from a frustrating scramble into a streamlined, high-converting machine? This book presents a bold, eight-phase selling system designed to flood your business with leads, sales, and profit, no matter your industry.Forget the days of burning cash on PaiPai ads that yield little ROI – this approach reveals how to craft compelling campaigns that practically compel prospects to embrace your offerings. Sabri Suby, renowned for propelling his agency to over $400 million in client sales within just four years, shares his battle-tested strategies for identifying and targeting untapped audiences who are eager to spend. whether you’re a solopreneur or part of a larger team, the insights here promise to redefine how you engage with your market.
For those seeking a fresh perspective beyond the usual marketing fluff, this book delivers raw, actionable techniques that can shake up your competition. Sabri’s methods involve deep-dive consumer psychology, innovative ad copywriting, and identifying high-intent audiences often overlooked by competitors. Imagine having a clear roadmap to crafting offers that are not just attractive, but irresistible, and leveraging social proof to establish your brand as an authority. This isn’t just another guide; it’s a toolkit for those ready to disrupt their market and achieve sustainable growth by applying these unconventional yet highly effective strategies.
| Author | Sabri Suby |
|---|---|
| Format | paperback, 352 pages |
| Publication Date | January 1, 2019 |
| Weight | 15.2 ounces |
Selling the Intangible: Turn Your Knowledge into Income.Generate Predictable Profits.Build a Wildly Successful Digital Product Business
Ever felt the crushing weight of bringing a digital product to life, only to watch it crumble under the pressure of the market? Many of us have walked this path, juggling the dreams of passive income with the harsh realities of execution. You're not alone if the thought of creating a cohesive digital strategy feels like a maze without a map.It’s common to get lost in the details—tools, platforms, and endless steps—without a clear direction. That's where a streamlined approach makes all the difference. By focusing on core components like customer journeys, product types aligned with your growth stages, and savvy selling tactics, you can transform the overwhelming task into a clear, manageable journey.
Picture yourself with a roadmap that guides you from concept to launch, eliminating the guesswork and the burnout. This resource equips you with bite-sized strategies and professional insights, ensuring you have a plan before you even write a line of code or create a graphic. You’ll learn how to design perpetual customer loops, avoid common product missteps, and harness the power of your audience without the need for endless webinars or marketplace complexities. Rather of chasing sales, imagine a steady stream of buyers eager for what’s next, all as you’ve laid the foundation right from the start.
Pros
Systematic Strategy providing a clear roadmap for digital product creation.
Practical Insights on avoiding costly mistakes in product development.
Time-Saving with focused tactics to streamline the launch process.
Perpetual Engagement techniques to build long-term customer relationships.
Cons
Limited Scope—may require additional resources for niche-specific needs.
Steep Learning Curve for absolute beginners without prior digital experience.
| Feature | Details |
|---|---|
| Core Focus | Holistic digital product strategy |
| Target Audience | Entrepreneurs & creators |
| Key Benefit | Reduces overwhelm with actionable steps |
| Product | Key Features | Pros | Cons |
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Customer Journey Mastery |
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Ignite Your Passion
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Selling the Intangible: Turn Your Knowledge into Income. Generate Predictable Profits. Build a Wildly Successful Digital Product Business
Create perpetual customer journeys and the right digital products for business growth with proven strategies.
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